marketing case study about chestnut ridge country club,recommendations

Chestnut ridge landed estate rescripthouse has a expansive theme as an outstanding country nine in the Elma Tencapeee playing field in too more dissimilar aspects. The smart set is lining a decline in the act of membership applicants relational to the competing clubs in the same argona. A slew that done by the researchers on the members of the clubs of the same area shows both(prenominal) weakness in the chestnut tree ridge country club which may parkway the declination such as the management, nutrition prices, the quality of lawn tennis courts, as I will spring up later. Trying to clench or increase the yield of applicants some(prenominal)(prenominal) marketing and managerial steps need to be taken, same commercial steps, shift in the membership policies, run some promotions, etc. Chestnut ridge country club are facing a declination in the number of applicants compared to its cardinal competitors in the same area, the board of directors leased an in dependent researchers desire to arise out the weakness and the reason out for that declination, the researchers did a survey on the members of all of the neighbor clubs trying to nonplus out how is the chestnut ridge country club are compared to the other clubs in the same area hopping to find the weakness.

The allow of survey presents some weakness and strong ness of the chestnut ridge country club which Im using to explain the spotlight of the club. Chestnut ridge country club are hardened in the Elma Tennessee area, it is the highest rated country club in the composite ratings crossways all member. The chestnut ridge country club was rated maiden by all the members in the cl ub landscape. Not many clubs exist within th! e same area because usually the number of subscribers is limited and its not easy to build new club with in a close area unless... If you want to put option a full essay, order it on our website: OrderEssay.net

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